A company micro ID
A Tokyo-based consulting platform – marketing & communications professionals that help Japanese business takeoff outside Japan. Runway develops English-based marketing communications and branding for Japanese companies to address the needs of international markets.
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Info
Input
Provide service naming that will appeal to the Japanese market. Creation of the visual identity, copywriting in Japanese and English, and website design and development.
Output
RUNWAY was proposed and agreed as the service name and metaphor for Japan outbound marketing support services. The brand identity was developed and applied to the website.
The Client
A Tokyo-based consulting platform – marketing & communications professionals that help Japanese business takeoff outside Japan.
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Tactics
Branding
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Brand Creation
Branding
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Brand Comm Design
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Video
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Gallery
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