work
Make It Happen
Book Design
“Make it happen” is an introduction for Japanese companies that want to expand their marketing efforts and businesses outside of Japan. Starting with the core questions of WHY-HOW-WHAT, Make It Happen introduces fundamental concepts of a marketing lead organization [common internationally] as opposed to a sales lead organization [common in Japan].
Info
Input
The task was to create an approachable and quick reading business book designed to engage and inspire corporate Japan’s C Suite executives and decision makers. The ultimate goal is to reform crucial questions related to the fundamentals of marketing and branding in Japan.
Output
The result is a fresh light looking book cover – layout and illustrations in both English and Japanese language. The illustrations assets were animated, to enhance the digital version of the book – The E-book.
The Client
A motivational brand providing products and services to inspire and empower individuals.
Tactics
Branding
Brand Comm Design
Video
Gallery
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