Visual & Corporate Identity
Garde is an international architecture and interior design company based in Tokyo with offices in Osaka, Hong Kong, Singapore, Milan, Paris, New York, and Los Angeles. Garde offers consulting, creative design and coordination services in retail, residential, hospitality, F&B, office, entertainment, public, and healthcare facilities. Garde currently services clients in Asia and Europe.
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Info
Input
Garde requested an overhaul and evolution of the Garde visual identity system. The design and corporate identity system must represent the values and reflect the sophistication and conceptual work of international architectural practice to firmly position Garde as an industry leader.
Output
Garde received an evolution of their identity based on the existing logo and brand color. A visual system got developed. The concept is based on an abstracted map of Garde global offices. This abstract form was then applied to the identity based on the delivery of an application usage guideline. New sales brochures were then designed, produced and delivered.
The Client
A design company offering interior design and architectural services.
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Tactics
Branding
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Brand Creation
Branding
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Brand Strategy
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Video
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Gallery
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